If you’re a small business and need or already have an online presence that could stand a redesign
there are things you need to consider before approaching a designer/developer.
- Consider your content. Content is what your customers will view when they visit your site.
It is comprised of text, pictures, and video that tell viewers who you are and service/products you offer. Most people don’t consider gather these things before you speak to a web pro but you should. It cuts down on the design time. So when it comes to this area be ready. Don’t get ready. If you have an existing website be sure that you know where all your assets are and his is important, that you have access to them. For instance, do you know where your domain name is hosted, do you know where your website is hosted, and do you know If you have business email? Lastly, know your Social Media info also and which channel you will be linking to your website, and consider if you want to hire your web designer to manage SM for you if they offer that service. I would be beneficial to have a experience SM manage write, post, and market you Social Media for you.
- Consider Hosting Services. Think of you web presence as a house you are building from the ground up or remodeling if you already have hosting services in place. Your domain name would be the foundation for your house. Everything you do online will be supported by your domain name. Your website, email, and web security cannot exist without it. Choose your domain host wisely. Be sure that you have access to a cPanel and your Advanced DNS Records. You don’t need to know how to work with it, but you will need to be access it if the need should ever arise. Be aware that your web assets can be hosted at the same place or in separate hosting sites. The important thing is that you know where these places are and that you keep you Login credentials handy. I can’t stress this enough, PLEASE WRITE DOWN AND STORE YOUR USERNAME AND PASSWORD information. Sorry to scream at you but, this is the bugaboo of the industry.
- Consider Your Budget. Knowing what you want to spend and what services you need from your
host/designer/developer/marketer will go a long way in saving time and frustration on the part of all parties involved in your project. Consider if you want a Managed Hosting situation, where you have to call someone to have things done, or if you want to Self Manage your hosting, where you either do things yourself or hire someone to work in your cPanel(s). Figure in the price of the web designer if you are going to use an outsider. Owning your hosting will cut down on the price because everything they need to build your website will be in you cPanel. You will just need to give them access. Whatever choice you make concerning hosting a good Host/Designer will always offer you a great price and flexibility. They will set you up for success with or without them.